Course information · Online enrollment is not yet available
Formativelabz IncA CANADIAN INSTITUTE
FORMING THE BEST NEXT YOU

Marketing and filmmaking

AI Marketing

A first, practical look at how tools can do marketing work, and how a person checks and directs them.

A practical place to begin.

Illustrative photograph for Marketing and filmmaking

Course information

Marketing and filmmaking

A first, practical look at how tools can do marketing work, and how a person checks and directs them.

Course-specific learning outcomes, assessment requirements and verified learning hours will be published when the course review is complete.

Fees will be announced before enrollment opens.

Who this is for

People new to AI who do or will do marketing work.

Course title

The marketing course title is being finalized. This page uses its subject name, not an accredited or registered credential title.

Inside the course

Course content is in development and review, not available to learners yet. Only the authored material is listed below.

Module 1: Meet Your AI Team
  • What AI now does, end to end
  • Assistants and agents
  • Briefing AI like a creative director
  • Deep research you can trust
  • Synthetic focus groups: use and limits
  • The Brand Brain
  • Build your first AI teammate: The Strategist
  • The human's job: judgment, checking, privacy

How the course is designed

Orientation, lessons, practice and assessment are being prepared. Enrollment is not yet available.

Course requirements will be published before enrollment opens.

Before you begin

Enrollment not yet available

The online learner journey is being prepared and tested. This page does not reserve a place, take payment or provide learner access.

Course information is not a professional license or a guarantee of employment.

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Course and website information updated October 4, 2026.